Do you ever feel like you can’t follow up on all the leads that come to your business? Or do you wish you could return calls and other requests for quotes more quickly? We’ve got a solution for you.
When most homeowners need a service, they typically reach out to multiple providers at once. In 30% of those cases, the company that gets back to them first closes the work. This is where Verse comes in. Verse engages and qualifies your inbound leads instantly using artificial intelligence (AI) and real people, creating a flawless customer experience at any scale.
How Verse Works
Verse enhances the work of your sales team by connecting to your customer relationship management system. As soon as a new lead hits your system, Verse – using AI – will immediately respond to their call with a text that you have pre-written and entered into their system. If the message comes from a landline or the person indicates they would prefer to talk on the phone, a live person from Verse will call them back. Verse can even do a live transfer to someone on your team too. It can set appointments with someone on your team and send reminders and confirmations to them to make sure they are there when you arrive. And if they don’t get a response from the lead, they will continue reaching out to them for three to six months.
Why Verse is a Game Changer
- All leads are not the same, and on average about 25% of them turn into appointments. That means that 75% of the time, your follow up efforts are wasted and could be used doing something more productive.
- Since AI is always “on,” leads that come in over the weekend or late at night get the same attention as those that come in during work hours. This makes your company look more interested and responsive and creates a positive impression on your potential customers.
- Verse can create campaigns targeting previous leads. For example, you can enter your database of previous, unsuccessful leads into their system and create a campaign to re-engage those people.
- If at any point, the AI isn’t sure what to do or how to respond, the lead is passed along to a live salesperson.
- Because the people programming and working at Verse are sales professionals, working with a variety of businesses, their clients benefit from best practices and learned behaviors.
- As a user, you can always access your Verse dashboard to track performance and make any changes that are needed.
- Verse is compliant with the Telephone Consumer Protection Act (TCPA).
How Do We Know
NexGen Exterior Home Remodeling, one of our clients, has the numbers to prove it. In the first quarter of 2022, we’ve increased their leads and appointments by 35%. But even better, those new leads and appointments translated into an increase of more than 75% in sales, resulting in the biggest quarter the company has ever had! “I have peace of mind knowing that on the weekend, I don’t have to check in to make sure all the leads are being handled. Problem solved!” said Andrew Levin, owner, NexGen.
How did we bring about this result? In essence, we combined our years of marketing knowledge with some cutting-edge technology.
- It started with a great website, which was robust, looked professional, and had a lot of good content that helped them show up in online searches.
- We manage and oversee the lead generation activities on their Home Services pages, like Angi’s List, Angi’s Leads, Houzz, Yelp, and others. Most companies set up these pages and then forget about them. But with a little love and optimization, we turn them into true lead generators. If one isn’t returning results, we can eliminate it and focus marketing budget elsewhere.
- We created an email campaign to their database to re-engage those that may still need remodeling services but didn’t decide to move forward when they originally reached out. (This happened a lot when the pandemic hit!)
- We incorporated Verse into their lead generation activities.
Good marketing involves a lot of moving parts all aimed at the goal of more sales. Having been in this business for a long time, we see Verse as a real game changer. If you want to learn more about what we do for exterior home remodeling companies, we would be happy to talk.